I am Stewart Robinson. I am a “Redstripeaholic”, actually should it be “Redstripic”? I have been on Red Stripe for 4 days now and I feel different. Before slipping up the slippery path into “redstripeism” I was a Technical Architect for the group’s Digital Media (web) team, where I helped to build Economist.com, CFO.com, CFOEurope.com and a few others.

I’ve been interested in technology and worked on websites for years. In 1999/2000, I was the only developer of ic24, then one of the UK’s biggest internet service providers. I also helped to develop a site platform for Trinity Mirror, which runs sites for several newspapers in the UK, including mirror.co.uk.

I’m not sure what we’ll get from Project Red Stripe, but I’m sure I want to do something different from what the Economist Group usually does. Perhaps we’ll do a deal with Toyota to produce a rubber car to help make parking easier. Any idea better than that please send to stewart (at) projectredstripe dot com or if you know of durable rubbers I can use let me know.

Hi I’m Tom Shelley AKA The Blogman. I acquired this (un)enviable moniker by insisting on talking about new media from the moment I arrived at The Economist just eleven months ago. I must admit that at times it was frustrating, I couldn’t understand why no one else was bouncing off the walls at all the fresh possibilities out there.

Then the announcement of Project Redstripe landed in my inbox. I applied. I was accepted. Now, I find myself on an innovation team that has six months to do something amazing with any of The Economist Group brands and any of The Economist Group content - I’m so pumped about this my excitement glands must have stretchmarks.

Stay looking to this blog and my own - The Fedoral Reserve - to find out more about Tom in Wonderland, which is how I feel. I’m interested in many areas of the web with a few favourites being social networks, citizen journalism and social news. Check out - very mature, I know. I’ll try to control my wonderment and can’t wait to really get cracking into the Redstripe.

If you’ve got any questions, or suggestions, please leave them in the comments or email me at tom [at] projectredstripe dot com.

Rather belatedly, I’m delighted to be able to let you know that the members of the team are:

• Steven Chiu
• Stewart Robinson
• Mike Seery
• Tom Shelley
• Ludwig Siegele
• Joanna Slykerman

We start in earnest on 29th January, working from our new location at AMV

I’m nearly there with selecting the team and hope to be able to name the lucky ones before Christmas. It’s been a pleasure to have spoken to so many smart and enthusiastic people who want to part of the project. We discussed plenty of ideas too - which will come in really useful when we start work on the project for real.