Today was a day of building blocks; attending to a number of key components which would underline the overall project moving forward; introductions from team members, scoping some broad principals to guide the project, examining the breakdown of the available time frame, combined with the more mundane setting up of computers, phone lines, email addresses finishing with the requisite ‘get to know you dinner’. A fair question from Ludwig asking if “The Real Greek” was being re-named in our honour “The Real Geek”.

In this way from the outset it becomes abundantly clear the challenge before us; to juggle theory and cerebral activity with cold, hard reality and action.

This will be a pressure cooker situtation; six months to create something, market-tested with a defined business plan and currently no pre-conception of what the idea will be; other than web-based.

The action starts now.

Overall feeling: tentatively reaching out at this new world.

This entry was posted on Tuesday, January 30th, 2007 at 10:56 am and is filed under Innovation, Six Pack News. You can follow any responses to this entry through the feed. You can leave a response, or trackback from your own site.